August 16, 2013

Little Known Labels: Albert Capraro



One of the less commonly seen labels of the early-mid 1970s is Albert Capraro, a little-known designer today who had a big audience after dressing First Lady Betty Ford.  Capraro had gained eight years' experience working at Oscar de la Renta, crafting the boutique collection while honing his skills and readying to strike out on his own.



After a mere six months in business with his own label, Capraro got a call from the White House.  At first he thought it was a joke.  But in reality, Mrs. Ford wanted Capraro to create designs for her using Asian fabrics recently brought home by the President. 

Two days later, Capraro arrived in a government limousine at the steps of the White House.  After that first meeting, he designed five dresses from the imported fabric and thus began a series of appointments exclusively outfitting the First Lady's needs.




Albert Capraro's designs are clean and functional, of superb quality and were usually sold in exclusive boutiques.  The 1970s originals are hard to find because they were a high price range and lower production, so relatively few exist in relation to the mass quantity of other ready-to-wear lines.  If you can find one, consider yourself lucky.  You're dressing as well as a president's wife and with the chic sophistication this label was known for.

Source: The Fashion Makers by Barbra Walz & Bernadine Morris

3 comments: